The catalog is inconvenient
The buyer cannot quickly select a product by characteristics, brand, price, or purpose.
E-COMMERCE
Find → select → buy.
Without unnecessary steps.
We design the online store around the actual customer journey: product search, filtering, product page, cart, payment, delivery, and transfer of the order to the internal system.
Purchase path
Every extra step is a place where an order can be lost
Therefore, e-commerce is designed as a single chain, not as a set of pages.
SearchA category or query leads to the desired assortment.
FilterThe buyer quickly narrows down the choice.
ProductSpecifications, availability, conditions.
CartMinimum extra fields and actions.
Payment / accountingThe order goes to the required system.
SEO categoriesCatalog and filtersCheckoutCRM / 1C / ERP
SYNTERRA WebDev · E-COMMERCE
Online store,
in which it is convenient to buy and convenient to manage.
Catalog, search, filters, prices, stock, cart, payment, delivery, CRM, and accounting — we design as a single commercial system, not a set of separate modules.
Focus: online store
Business objective
Where online stores most often lose sales
We design not a 'page type,' but a solution tailored to the customer's journey and company processes.
Too many steps
The cart and checkout are overloaded, especially on a smartphone.
Data resides separately.
Stock, prices, CRM, and accounting have to be updated manually.
SEO limited
There are thousands of products in the database, but search pages and categories do not work as entry points.
Result
The store should shorten the path from product search to payment
Architecture, design, SEO, and technical aspects work as a single system.
Convenient catalog and filtering
Fast order processing
Integrations with accounting, CRM and delivery.
SEO architecture of categories and products
Search focus: development of an online store, create an online store, turnkey online store, online store in Almaty, online store in Kazakhstan, ecommerce development, online shop, website for selling products. Semantics are used naturally in the structure and content — without meaningless repetition of keywords.
What is an online store and what tasks does it solve
Internet – shop is a website for online sales 24/7: the client chooses a product/service, places an order, pays, and receives delivery. Unlike a catalog, an online store has a shopping cart, order processing, payment, and automation of managers' work.
Turnkey online store development in Kazakhstan especially effective when you want to systematically sell online, scale the assortment, and connect integrations: CRM, 1C or warehouse system, delivery services, and payment acceptance. A separate advantage is when the online store is connected to Synterra Platform: products, prices, inventory, and orders are synchronized automatically, and managers work in the usual accounting system without manually "overwriting" data.
What you get
- Catalog, filters, categories, product/service cards
- Cart, order processing, notifications, and statuses
- Online payment (acquiring/card/transfer) and delivery/pickup options
- Client personal account: orders, addresses, favorites (by task)
- Admin panel: products, prices, stock, promotions, banners
- Integrations: Synterra Platform (accounting/warehouse/cash), CRM, 1C, delivery, telephony, marketing services
- Synchronization of goods, prices, stock, and orders between the website and the accounting system
- SEO optimization for organic growth (categories, filters, product pages)
What affects the cost of developing an online store
- Number of goods/categories and complexity of filters
- Payment and delivery methods, integrations with logistics
- Integrations and data exchange: CRM, 1C/warehouse, POS, marketing services
- Connection with Synterra Platform: synchronization of products, prices, stocks and orders (if you are already keeping records on the platform — launch is usually faster)
- Personal account, bonuses, promo codes, multi‑warehouse (by task)
- Requirements for SEO, speed, and scalability
Cost
Send a Request, we will provide a Calculation
The final cost depends on the scope of work and tasks.
Do you need an online store or want to understand which format would be better?
Show the task or current website. First, we analyze the business scenario, structure, and priorities — then we suggest the project composition.